Advertiser
/ədˈvɝ.taɪ.zər/
Definitions
A person or organization that creates and disseminates advertisements on behalf of a client or themselves.
/ədˈvɝ.taɪ.zər/
One who creates or disseminates advertisements
The local business hired an advertiser to help increase sales.
More Examples
The famous actor endorsed the product in a commercial created by the advertiser.
How It's Used
"The advertiser prepared a new advertising campaign for their client's product."
From Old French 'avisiere' meaning 'one who brings news or makes known', from 'avis' meaning 'advice, tidings' (Latin 'advertere' meaning 'to turn toward, to notice'). The spelling was altered in the 16th century under the influence of 'advertise'.
Historically, advertisers were responsible for spreading word-of-mouth and written notices about goods or services.
Memory tip
Imagine an individual or group spreading news about a product like a town crier.
Word Origin
"To turn toward, to notice"