Brochure
/ˈbroʊʃʊr/
Definitions
A printed leaflet or booklet, typically advertising something.
/ˈbroʊʃʊr/
A small booklet or leaflet containing information or advertising.
I picked up a brochure about the new museum.
💡 Simply: A small booklet with information.
More Examples
The travel agent gave me a brochure with tour options.
How It's Used
"The company distributed brochures at the trade show."
"The hotel provided a brochure detailing local attractions."
From French *brochure*, diminutive of *brocher* "to stitch, sew," ultimately from Vulgar Latin *brocca* "a pointed instrument, a spit," relating to the way early pamphlets were stitched together.
The word 'brochure' has evolved from its early use for simple stitched pamphlets to encompass a wide range of marketing and informational materials.
Memory tip
Think of 'brooch' - a small decorative item, similar to a brochure's small informative nature.
Word Origin
"to stitch, sew"