Launching

ˈlɔːn(t)ʃɪŋ

verbBeginnerCommonGeneral

Definitions

4 meanings
1

To start or set in motion; to begin or initiate something, especially a project, product, or event.

ˈlɔːn(t)ʃɪŋ

verbneutralBeginner
General

To set in motion

The company is launching its new marketing campaign.

💡 Simply: Like when you push a boat into the water for the first time or when you start a new game on your phone. It's like saying, 'Let's get this started!'

👶 For kids: To start something like a rocket going into space or a new toy coming out in the store.

More Examples

2

The government is launching an investigation into the matter.

3

They are launching a new website.

How It's Used

Space Exploration

"NASA is launching a new satellite into orbit."

Business

"The company is launching a new product next month."

Military

"The navy is launching a new missile."

2

To propel or send something forth with force.

ˈlɔːn(t)ʃɪŋ

verbneutralBeginner
General

To send forth or project

The catapult was used for launching projectiles.

💡 Simply: Imagine throwing a ball really, really far. Or shooting a rocket! That's launching.

👶 For kids: To throw something or send something out.

More Examples

2

He launched the paper airplane across the room.

3

The catapult was used for launching projectiles.

How It's Used

Military

"The soldiers were launching a grenade."

Sports

"The pitcher is launching the ball."

Tip:Think of launching a projectile – sending it out with force.
3

To introduce a product or service to the market.

ˈlɔːn(t)ʃɪŋ

verbneutralBeginner
Business

To introduce (a product) into the market

The company is launching its new product next month.

💡 Simply: Imagine when a new toy or video game becomes available to buy. That's called launching. It's when something new is released!

👶 For kids: To start selling a new thing.

More Examples

2

The store is launching a new line of clothing.

3

They are launching a new app.

How It's Used

Business

"The company is launching its new smartphone next month."

Tip:Think of the unveiling of a new product – it's being launched for the first time.
4

The act or instance of launching something.

ˈlɔːn(t)ʃɪŋ

nounneutralBeginner
General

The act of launching something

The launching of the new product was a huge success.

💡 Simply: It's the moment when something new begins, like the start of a new project.

👶 For kids: The beginning of something.

More Examples

2

The launching of the rocket was delayed due to weather.

3

The company announced the launching of their latest project.

How It's Used

Business

"The launching of the new product was a huge success."

Space Exploration

"The launching of the rocket was delayed due to weather."

Tip:Think of a rocket's launch – the moment it takes off is the launching.

Idioms & expressions

launch into

To begin doing something with energy and enthusiasm, often a speech or a discussion.

"She launched into a passionate speech about climate change."

launch a broadside

To attack someone or something with a harsh criticism or strong statement.

"The newspaper launched a broadside against the politician's policies."

From Middle English launchen, from Old French lancer ('to throw, hurl'), from Vulgar Latin *lanceare, from Latin lancea ('lance, spear').

The term has been used since the 15th century, originally referring to throwing or casting. Its use expanded to include the release of ships and projectiles and then more abstract concepts such as starting a project or introducing a product.

Memory tip

Imagine a rocket taking off – it's launching into space!

launcinglaunchingg

Usage

45%Spoken
55%Written