Marketable
ˈmɑːrkɪtəbəl
Definitions
2 meaningsCapable of being sold or offered for sale; in demand.
ˈmɑːrkɪtəbəl
Suitable or fit to be sold or offered for sale in a market.
The new eco-friendly product is highly marketable.
💡 Simply: Imagine you have a super cool toy that everyone wants. That toy is *marketable* because lots of people want to buy it! Anything people want to buy is marketable.
👶 For kids: Something is marketable if lots of people want to buy it at the store!
More Examples
The artist's paintings were considered very marketable and were quickly sold.
The company's shares are marketable due to their public listing.
How It's Used
"The company developed a marketable product that quickly gained popularity."
"The investment was deemed marketable due to its high liquidity."
"Marketable securities are easily convertible to cash."
Having qualities that attract buyers and make something likely to sell well.
ˈmɑːrkɪtəbəl
Having qualities that make something attractive to potential buyers.
The company has a strong focus on making its products as marketable as possible.
💡 Simply: If something is *marketable*, it means it has things that make people want to buy it. Like, a cool commercial makes a product marketable!
👶 For kids: Something is marketable if it's cool and makes people want to buy it.
More Examples
The designer focused on creating a marketable style to attract customers.
The team worked hard to make the software marketable.
How It's Used
"The book's cover and title were designed to make it more marketable to a wider audience."
"The product needed to be more marketable to achieve success."
Synonyms & Antonyms
Idioms & expressions
Marketable skills
Skills that are in demand by employers and make a person more employable.
"She focused on developing marketable skills to increase her job prospects."
Marketable asset
An asset that can be easily sold or converted into cash.
"Stocks are considered a highly marketable asset."
From "market" (Old French "marchiet" meaning market) + "-able" (capable of being). The word evolved to indicate something suitable for sale or profitable in the market.
The word 'marketable' has been used since the late 16th century, coinciding with the expansion of commercial activities and the rise of markets.
Memory tip
Think of a *market* where people *are able* to buy and sell things.