Persuasion

/pərˈsweɪʒən/

nounmedium🔥Very CommonGeneral
2 meanings2 idioms/phrases4 questions

Definitions

2 meanings
1

The action or process of persuading someone or of being persuaded.

/pərˈsweɪʒən/

nounneutralmedium
General

The act of causing someone to do or believe something.

The art of persuasion is essential for effective leadership.

💡 Simply: Persuasion is like when you convince your friend to watch your favorite movie instead of theirs. It's about using your words and ideas to get someone to agree with you or do what you want.

👶 For kids: When you try to get someone to do something by talking to them and making them agree with you.

More Examples

2

She used gentle persuasion to convince him to change his mind.

3

The company employed various tactics of persuasion in their advertising campaign.

How It's Used

Politics

"The politician used clever persuasion to win over voters."

Marketing

"Advertisers rely on persuasive techniques to sell products."

2

A particular belief or set of beliefs.

/pərˈsweɪʒən/

nounneutralAdvanced
General

A belief or set of beliefs.

He comes from the socialist persuasion.

💡 Simply: Sometimes 'persuasion' can mean what someone believes in. Like, 'She's of a different persuasion,' means they have different beliefs or values.

👶 For kids: What someone believes or the group they belong to based on their ideas.

More Examples

2

The political candidate represents a specific persuasion.

3

They belong to the same religious persuasion.

How It's Used

Religion

"People of different persuasions may find common ground through shared values."

Politics

"He comes from the socialist persuasion."

Tip:Think of it as a system of beliefs someone *holds* dear.

Idioms & expressions

powers of persuasion

The ability to convince people.

"She has excellent powers of persuasion and can easily convince others."

to use persuasion

To employ techniques to influence others.

"He had to use persuasion to convince his parents."

From Middle English, from Old French *persuasion*, from Latin *persuasio* ('a convincing'), from *persuadere* ('to convince, persuade'), from *per-* ('thoroughly') + *suadere* ('to advise, urge').

The word 'persuasion' has been used since the 14th century to describe the act of convincing or being convinced.

Memory tip

Think of it as the skill used to *sway* people's opinions or actions.

Word Origin

LanguageLatin
Original meaning

"to convince"

art of persuasionpowers of persuasiongentle persuasionstrong persuasionuse persuasiontechniques of persuasionforms of persuasioneffective persuasion

Common misspellings

persuationpersuasionpersuassion

Usage

40%Spoken
60%Written